Gen Z's 'Great Lock-In' Dry Christmas Challenge Soars
A new Gen Z trend sees young Brits swapping mulled wine for self-improvement this December. Searches for the 'Great Lock-In' challenge surge by 1,328%, highlighting a sober festive shift.
Category : Search result: Gen Z trends
Friendsmas Trend Soars: 30% of Brits to Celebrate
A new study reveals 30% of UK adults plan a 'Friendsmas' celebration this festive season, with Gen Z leading the charge. Discover why this social Christmas is becoming a permanent tradition.
US Drinking at Lowest Since 1995, Data Shows
New data reveals US adults are drinking less, with weekly consumption at its lowest since 1995. But experts debate if it's a health trend or economic pressure. Discover the full story.
Gen Z's Budget-Conscious Habits Transform Retail Landscape
Gen Z's hunt for 'dupes' and mall experiences is redefining Christmas shopping. With spending down 23%, retailers must adapt to value-driven, experience-hungry zoomers. Discover the future of retail.
Gen Z's Fried Chicken Craze Challenges UK Pizza Dominance
Is Britain reaching 'peak pizza'? New data reveals pizza restaurant numbers have fallen 25% since 2015 as Gen Z's preference for fried chicken reshapes the UK's fast food landscape. Discover the changing tastes.
How Gen Z is reframing divorce and embracing prenups
Discover why Generation Z views divorce as a celebration of self-worth and a new beginning, not a failure. Learn how prenups and social media are changing the narrative.
What UK Teens Really Want for Gifts in 2025
Struggling to buy for a teenager? We asked UK teens for their top 36 gift ideas, from Lululemon to slushie machines. Discover what they actually want.
The Death of 'Going on the Pull' in Britain
The tradition of finding a partner on a night out is vanishing. Discover how dating apps, venue closures, and changing habits are reshaping romance for a generation.
French city under 3hrs from UK is real-life Disney
Discover Colmar, a stunning French city less than 3 hours from the UK that feels like a real-life Disney film. New travel trends reveal Gen Z's 'holding space' holidays.
Gen Z brings back communal dining despite loneliness
Discover why Britain's loneliest generation is embracing communal dining tables and supper clubs. Learn how Gen Z is creating new social spaces beyond smartphones and traditional pubs.
75% of Gen Z choose art galleries over nightclubs
A new study reveals 75% of Gen Z would rather visit an art gallery than go clubbing. Discover how Samsung's Frame TV is making art accessible to all.
Gen Z's Cooking Confidence Doesn't Match Their Skills
New research reveals a surprising gap between Gen Z's cooking confidence and their actual kitchen skills, with millennials proving to be the true culinary masters of the modern era.
Gen Z's Slang Revolution: Decoding Britain's New Vocabulary
From 'huzzah' to 'delulu', discover how Gen Z is reshaping the English language and why these new words reveal more about our changing society than you might think.
Gen Z's Knee-High Sock Revolution Divides Fashion World
Discover why knee-high socks are making a dramatic comeback, becoming the must-have accessory for Gen Z while sparking fashion debates across generations.
Gen Z's Office Frog Trend Takes UK Workplaces By Storm
Discover why young professionals are striking unusual frog-like poses in offices across the UK, and what this viral trend reveals about modern workplace culture.
Gen Z Rejects 'Office Frog' Workplace Culture
New research reveals Generation Z workers are dramatically reshaping workplace expectations, rejecting traditional office politics and demanding authentic self-expression in their careers.
Gen Z Cutting Back on Chipotle Due to Financial Pressure
New research reveals Generation Z customers are visiting Chipotle less frequently due to financial pressures, with 78% of young adults reducing fast-casual spending.
Gen Z Abandoning Office Jobs: The Real Reason
A seismic shift is underway as Generation Z workers abandon traditional office jobs in favour of flexible work, better mental health and authentic company values. Discover why Britain's youngest professionals are rewriting the rulebook on employment.
Gen Z's Conservative Shift: Jake Tapper's Revelation
CNN anchor Jake Tapper reveals surprising data showing Gen Z's conservative shift, challenging assumptions about young voters and their political leanings in today's divided landscape.
Gen Z's Photo Pose Crisis: The Death of the Natural Smile
New research reveals how social media has transformed our facial expressions, with younger generations defaulting to the 'pout' while older Brits maintain traditional smiles in photographs.
Gen Z's Anti-Ageing Obsession: Teens & Preventative Care
Exclusive investigation reveals how Generation Z is driving a seismic shift in beauty standards, with teens as young as 13 adopting intensive skincare routines and millennials feeling the pressure to keep up.
How UK pubs survive Gen Z's sober era
Discover how Britain's pub landlords are reinventing their establishments to stay profitable as Gen Z embraces sobriety and drinking culture transforms.
Gen Z Workers: 75% Frustrating Bosses in Workplace Clash
A startling new study reveals Generation Z employees are challenging workplace norms, with 75% admitting to behaviours that frustrate managers. Discover what's driving this generational shift in UK workplaces.
Young Britons lead dramatic shift away from alcohol
New research reveals a dramatic shift in drinking habits among young Britons, with over a quarter now teetotal and alcohol consumption plummeting to record lows.
Young Brits Ditch Booze for Low-Alcohol Alternatives
New research reveals a dramatic shift in UK drinking culture as health-conscious millennials and Gen Z embrace alcohol-free beverages. Discover why the 'sober curious' movement is reshaping the drinks industry.
Gen Z Using AI for Office Communication, Study Finds
Shocking new research shows Generation Z workers are increasingly relying on AI tools to communicate with colleagues, raising concerns about workplace authenticity and social skills development.
Baggy Jeans Revival: How To Style The 90s Trend
Discover how to master the baggy jeans trend that's dominating UK fashion. From celebrity styling secrets to perfect footwear pairings, learn to rock this 90s revival with contemporary flair.
Gen Z Women Abandon Progressive Politics
New research reveals a startling political shift as young women increasingly reject left-wing ideologies, creating a significant gender gap that could reshape future elections.
Gen Z's surprising new favourite activity: queueing
Move over, clubbing - Britain's youth have found a surprising new social activity that involves spending entire days standing in queues for pop-ups and experiences.
Swicy Sensation: The Viral Trend Transforming UK Palates
Discover how the viral 'swicy' trend is revolutionising British palates as TikTok fuels a flavour revolution that's sweeping the nation's condiment shelves.
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