The Emotional Struggle Behind 2024's Christmas Ads
How UK retailers like John Lewis and M&S are crafting Christmas ads amidst global turmoil and a cost of living crisis. Discover the poignant narratives of 2024.
Category : Search result: retail marketing
Black Friday abuse crisis hits UK retail workers
As Black Friday begins, the Retail Trust reveals 77% of shop staff face intimidation. The charity urges shoppers to show respect with simple smiles and thank yous during the festive rush.
John Lewis Christmas ad faces Guardian reader backlash
Guardian readers condemn John Lewis's Christmas advert as a cynical ploy exploiting family values to drive sales, questioning its portrayal of gender roles and masculinity.
Christmas Adverts 2025 Embrace Heartwarming Kindness
Major UK brands are embracing genuine kindness and emotional storytelling in their 2025 Christmas campaigns, marking a significant shift from commercial messaging to heartfelt connections.
Bunnings Faces Pressure to Ban Dogs From Stores
The beloved DIY chain Bunnings finds itself at the centre of a heated national debate as calls intensify to prohibit pets in stores following a series of concerning incidents. As opinions clash between animal lovers and safety advocates, we examine whethe
John Lewis Christmas Ad Targets Gen X Dads
John Lewis's latest Christmas campaign breaks tradition by focusing on relatable Generation X fathers and a surprising gardening theme, moving away from their signature animated characters.
John Lewis Christmas Ad Star Reveals Real Family Struggle
The child actor from John Lewis's emotional Christmas commercial opens up about his real-life family challenges that made those on-screen tears authentic
John Lewis Christmas ad backlash over 'depressing' rave theme
The retailer's festive campaign featuring a teenage boy transforming his father into a raver has sparked criticism from customers who call it 'not Christmassy' and demand return to traditional ads.
Primark sales jump 7% amid retail expansion push
High street giant Primark reports impressive 7% sales growth despite inflation pressures, with major expansion plans including new Twinings partnership and US store openings.
John Lewis Christmas Advert 2025 Faces Backlash
The iconic John Lewis Christmas advert faces unprecedented criticism in 2025 as critics question whether the retail giant's festive tradition has become outdated and lost its magic.
John Lewis 2025 Christmas Advert: Magical Reveal
The iconic British retailer has released its highly anticipated 2025 Christmas commercial, featuring an enchanting story that captures the true meaning of the festive season through magical storytelling and emotional connections.
Asda's 2024 Christmas Ad Features Beloved Children's Character
Asda unveils its Christmas 2024 advertising campaign starring a famous children's character, bringing festive magic to supermarkets nationwide with nostalgic charm.
M&S shares suffer worst day since pandemic
Marks & Spencer shares experienced their sharpest decline since March 2020 after the retail bellwether warned of weaker profits, sending shockwaves through the UK retail sector.
Champagne body challenges Delevingne sisters' Prosecco
The Comité Champagne takes legal action against Della Vite, the Prosecco brand founded by Cara, Poppy, and Chloe Delevingne, alleging misleading marketing practices in the UK.
Instagram's shadow ban crisis hits UK small businesses
Exclusive investigation reveals Instagram's shadow banning tactics that are devastating small businesses and creators without warning or explanation.
Beckham's Bumblebee Halloween Costume Promotes New Snacks
Football legend David Beckham creates social media buzz with his hilarious bumblebee Halloween costume while promoting his new snack range in a genius marketing move that's got everyone talking.
M&S launches major expansion with 20 new stores
Marks & Spencer announces ambitious expansion plan with 20 new stores across the UK, creating over 3,400 jobs and bringing back beloved fashion brands.
WPP job cuts as CEO slams 'unacceptable' performance
Global advertising giant WPP faces significant restructuring with thousands of jobs at risk after new CEO Mark Read condemns company's disappointing financial results and pledges radical transformation.
Ralph Lauren's 'Quiet Luxury' Christmas Ad Sparks Fury
Ralph Lauren's minimalist Christmas campaign faces backlash for being 'joyless' and 'elitist' as consumers demand traditional festive cheer over 'quiet luxury' aesthetic.
Harvard professor's 'easy A' marketing course exposed
Exclusive investigation reveals how a Harvard Business School marketing professor awards suspiciously high grades in what students call an 'easy A' course, raising questions about academic standards at the elite institution.
Meghan Markle's surprise jam launch sparks royal protocol debate
The Duchess of Sussex makes waves with her new lifestyle brand's strawberry jam, sending carefully packaged jars to influencers while raising questions about royal title usage in commercial ventures.
Red Bull's energy drink advent calendar sparks health concerns
Red Bull faces criticism for launching an energy drink advent calendar containing 24 full-sized cans, with health experts warning about excessive caffeine consumption and inappropriate marketing.
Carter's announces UK store closures and layoffs
Popular homeware retailer Carter's confirms sweeping store closures and layoffs across Britain, citing inflation, supply chain issues, and changing consumer habits as key factors.
Reform MPs' diversity ad claims contradicted by profit data
Fact-checkers challenge Reform MPs' assertion that diverse advertising harms business, revealing evidence that inclusive marketing actually boosts company profitability and audience engagement.
Brand emails overwhelming UK consumers, research reveals
New research reveals British consumers are reaching breaking point with relentless marketing emails from retailers, with many feeling overwhelmed and ignored by brands.
Seasalt to open 30 new UK stores in major expansion
Popular Cornish fashion brand Seasalt is embarking on its biggest retail expansion yet, planning to open 30 new stores across the UK and create 350 jobs as demand for their colourful designs continues to grow.
German firm turns Louvre heist humiliation into marketing triumph
A German security company that accidentally facilitated the infamous £75 million Louvre art theft has cheekily referenced the incident in their new advertising campaign, turning corporate embarrassment into a viral marketing triumph.
Target CEO warns of organised retail crime surge
Target's chief executive Brian Cornell reveals escalating organised retail crime is putting staff safety at risk and costing retailers billions annually.
Target Plans Thousands of Job Cuts Amid Stagnant Sales
American retail colossus Target reveals plans to cut thousands of corporate positions in strategic cost-cutting move following disappointing sales performance and changing consumer habits.
Nike's Radical Reset: Inside the Swoosh Revival Plan
Exclusive insight into Nike's ambitious turnaround plan as the sportswear giant battles falling sales, management shake-ups, and fierce competition in 2025.
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