Shoppers at popular discount retailer B&M could be missing out on significant savings by trusting the price labels on shelves, a leading consumer expert has revealed. The key to unlocking these hidden bargains is a simple, 10-second check using your smartphone.
The 'Coupon King's' Secret Scanner Trick
Jordon Cox, renowned online as the 'Coupon King' and a regular on ITV's This Morning, demonstrated the tactic in a social media video that has garnered over 5,300 likes on Instagram. He explained that some pricing stickers in stores are not updated, meaning products often scan for less at the till than advertised.
"This secret trick reveals hidden bargains at B&M," Cox stated. "See these pricing stickers? Some of them are wrong. Some products are cheaper than advertised, and the stickers just don't get updated."
The solution is to use the free B&M app's built-in barcode scanner before heading to the checkout. By scanning an item, the app shows the true price that will be charged.
Real-World Savings Examples
In his demonstration, Cox showed tangible examples of the potential savings. A house plant marked at £15 on the shelf was revealed to cost just £10 when scanned. Similarly, a piece of furniture was reduced from £15 to £12, and a tech item dropped from £25 to £15.
He noted that the discrepancies are mostly found on homeware, games, and technology, rather than on perishable goods or garden equipment. "Not every item is going to be cheaper than advertised, but a number were," he clarified.
How to Claim Your Discount
The process is straightforward. Shoppers should download the official B&M app from the Apple App Store or Google Play Store. While browsing, they can scan any item's barcode to see its live price.
Cox also offered crucial advice for the checkout: "If the price doesn't scan through at the app price at the till, just show the cashier who will honour it." He described the process as a "fun little game" that results in a win-win when you find a bargain on something you wanted.
In related B&M news, the retailer is currently offering a Blaupunkt Compact Dehumidifier for £25. The device, which extracts up to 300ml of moisture daily and features mood lighting, is promoted as an essential winter gadget for drying clothes and preventing mould.
