Aldi's Too Good To Go Partnership Offers Groceries at 70% Off
Aldi shoppers across the UK can now secure substantial savings on their grocery bills while helping to combat food waste, thanks to an innovative partnership with the popular app Too Good To Go. The discount supermarket chain has been offering what it calls "Magic Bags" or "Surprise Bags" since 2023, providing customers with access to surplus stock at dramatically reduced prices.
How the Aldi Magic Bags Work
These specially curated bags contain a variety of grocery items that are approaching their sell-by or use-by dates, allowing Aldi to minimise waste while offering incredible value to budget-conscious consumers. Each bag costs just £3.30 and contains at least £10 worth of provisions, representing a saving of approximately 70% compared to standard retail prices.
To participate in this scheme, customers need to download the Too Good To Go app and locate their nearest participating Aldi store. Through the app, they can book a Magic Bag for collection at a designated time slot. The bags typically contain a diverse range of products including fresh fruit and vegetables, dairy items, meats, bakery goods, and various snacks.
Recent Improvements to the Service
Aldi has recently made significant improvements to the service to enhance customer convenience. The supermarket has extended the collection timeframe, making it "even easier" for shoppers to access these deals. According to reports, Aldi Surprise Bags are now accessible on the app nearly 24 hours before the scheduled collection time, giving customers more flexibility in their planning.
Shoppers can browse available options through the Too Good To Go app from 10pm each evening for collection the following day. This extended window allows for better planning and ensures more customers can benefit from these substantial savings.
Customer Experiences and Social Media Reactions
Many satisfied customers have taken to social media to share their positive experiences with Aldi's Magic Bags. In dedicated Facebook groups for Aldi enthusiasts, numerous shoppers have posted about their successful hauls and creative meal planning.
One enthusiastic customer reported: "Got lots of salad, bread and meat, have made sandwiches for the whole house and have frozen some of the meat for our tea tomorrow." This demonstrates how the Magic Bags can provide substantial quantities of food for minimal expenditure.
Another shopper shared their experience: "Three course meal for me and the kids for £3.30," highlighting how these bags can facilitate complete family meals at remarkably low prices. A third customer added: "Got some reduced salmon and other bits, made two meals out of it that can go in the freezer," showing how the contents can be stretched across multiple meals with proper planning.
Limited Availability and Environmental Benefits
It's important to note that availability of these Magic Bags is limited, as they contain Aldi's surplus stock that would otherwise go to waste. This makes the initiative not only financially beneficial for consumers but also environmentally responsible, contributing to the reduction of food waste in the retail sector.
Aldi has emphasised that each Surprise Bag could contain "anything from fruit & veg, to dairy products, meats and snacks, at a fraction of the retail price." This element of surprise adds an exciting dimension to the shopping experience while ensuring customers receive excellent value for money.
The partnership represents a win-win situation for both Aldi and its customers, combining significant financial savings with positive environmental impact through reduced food waste.