With Christmas fast approaching, the search for the perfect celebratory fizz is on. A rigorous blind taste test conducted by experts has revealed a surprising winner that proves exceptional champagne need not carry a premium price tag.
The Blind Taste Test: Methodology and Contenders
In the spirit of impartial journalism, a panel of testers sampled five different bottles of supermarket champagne and sparkling alternatives. The selection, recommended by independent experts, included offerings from major retailers M&S, Tesco, Aldi, and Co-op. Each glass was poured and judged blind, ensuring the verdict was based purely on taste, aroma, and quality, without any influence from branding or price.
After careful scoring and deliberation, one clear champion emerged from the lineup, demonstrating that value and excellence can indeed go hand in hand.
The Champion: Co-op's Trophy-Winning Fizz
The top spot was secured by Co-op's Les Pionniers vintage champagne brut 2013, priced at just £35.20. This particular bottle holds a distinguished accolade, being the only supermarket champagne to win a trophy at the prestigious 2025 International Wine & Spirit Competition (IWSC).
The testers' notes praised its sophisticated and complex profile. They detected enticing flavours of citrus and baked brioche, complemented by a distinctive nutty character reminiscent of toasted hazelnuts. The overall impression was of a dry, well-balanced champagne with considerable depth.
Wine expert Libby Brodie, who contributed to the guide, was emphatic in her praise. She stated that the Co-op offering "outperformed wines nearly three times the price and hugely over-delivers for the price." The consensus is clear: this £35 bottle delivers a taste experience comparable to premium champagnes costing twice as much.
Where to Find It and Other Festive Picks
Shoppers hoping to add this award-winning champagne to their festive trolley should note it is available in-store at Co-op but not for online order. It presents a perfect opportunity to pick up a bottle while gathering other Christmas party essentials.
The blind taste test was part of a wider series of festive investigations. The team also identified a £6 bottle of mulled wine that wowed testers and a standout deep-filled mince pie in separate supermarket comparisons, ensuring every element of the Christmas table can be both delicious and affordable.
As the celebrations draw near, this result offers a compelling case for savvy shoppers. It proves that with careful selection, you can toast the season with a champagne of award-winning quality without straining your holiday budget.