Greggs is set to delight matcha enthusiasts across the United Kingdom with the launch of a brand-new Iced Matcha range, offering exceptional value and a clever free drink opportunity for customers. The popular bakery chain has announced three refreshing beverages that will be available from Wednesday, February 5, marking a significant expansion of its drink menu.
Affordable Iced Matcha Options from Just £3
The new range includes the Iced Matcha Latte, the Vanilla Iced Matcha Latte, and the Strawberry Iced Matcha Latte, all priced from a competitive £3. This positions Greggs as one of the most budget-friendly high street options for iced matcha drinks, allowing customers to pair their favourite sausage rolls or steak bakes with a trendy beverage without breaking the bank.
How to Claim Your Free Iced Matcha Drink
New users of the Greggs App can take advantage of a simple hack to enjoy their first Iced Matcha completely free of charge. Upon downloading the app and registering, customers receive a complimentary hot or iced drink of their choice, providing an excellent opportunity to sample the new matcha offerings without any cost.
Additionally, existing Greggs App users will benefit from a special promotion running from Wednesday, February 11, to Wednesday, February 18. During this period, all purchases of the new Iced Matcha drinks will earn double loyalty stamps towards the app's rewards scheme. For every nine purchases across hot drinks, sandwiches, bakes, or sweet treats, users can claim one item entirely free.
Convenient Access Through Click+Collect
The Iced Matcha range will be available both in Greggs stores nationwide and through the Click+Collect service on the Greggs App. The free-to-download application provides access to various tasty rewards and simplifies the ordering process for busy customers on the go.
Greggs' Commitment to Quality and Accessibility
A Greggs spokesperson emphasised the company's dedication to offering customers greater choice and quality without premium pricing. "We're on a mission to offer our customers more choice and quality than ever before, without the premium price tag," they stated. "By introducing our trio of Iced Matcha drinks, we're making a trending favourite accessible to everyone on the high street. Importantly, the range doesn't just look the part, but delivers on taste and quality too – we think our customers are going to love it so matcha!"
Context: Greggs' Growing Reputation for Drinks
This launch follows recent discussions among Greggs fans who have praised the chain's coffee menu as highly underrated. On social media platforms, customers have declared Greggs coffee superior to competitors like Starbucks or Costa, particularly highlighting its affordability and quality. Some enthusiasts have specifically commended the flat white and pumpkin spiced latte offerings, though opinions vary slightly between branches depending on equipment and preparation methods.
The introduction of the Iced Matcha range represents Greggs' ongoing strategy to diversify its beverage selection and cater to evolving consumer preferences, while maintaining the value proposition that has made the chain a beloved fixture on British high streets.
