Krispy Kreme Revives 'Most Requested' Strawberry Gloss Doughnut for Valentine's Day
Krispy Kreme has delighted fans by bringing back the Strawberry Gloss doughnut, a flavour that has been highly requested for years, after a six-year hiatus. This sweet treat is available only for a limited time, specifically until Valentine's Day, making it a perfect indulgence for those celebrating love or friendship.
Limited Edition Release and Fan Excitement
The Strawberry Gloss doughnut, priced at £3.19, joins the Hugs and Hearts range, where all filled doughnuts are transformed into heart shapes. Krispy Kreme announced the return on Instagram, describing it as "glossy, iconic, and back" after months of fan demand. To celebrate, the company has also launched a limited edition Strawberry Gloss Lip Gloss, allowing enthusiasts to enjoy a doughnut-inspired glaze on their lips throughout the day.
Fans have expressed overwhelming excitement on social media, with comments like "OMG Childhood dreams coming trueeeeeeee!!!!" and "This has been needed for years." Guy Meakin, president of Krispy Kreme UK and Ireland, stated, "Strawberry Gloss is our most requested bring-back, so we’re excited to see fans fall in love again with its sparkling indulgence."
Meal Deal Opportunities and Retail Partnerships
In related news, shoppers have discovered that they can purchase a Costa Coffee, a Krispy Kreme doughnut, and a main item for less than £4 as part of a meal deal. Typically, a plain glazed Krispy Kreme doughnut costs £1.99 individually, but it is included as a snack option in both the regular and premium meal deals at Tesco.
A Tesco spokesperson confirmed, "A single Glazed Original Krispy Kreme counts as a ‘Snack’ item in both the regular meal deal (£4/£3.60 with a Clubcard) and the Premium meal deal (£5.50/£5 with a Clubcard)." This offers customers a cost-effective way to enjoy the beloved treat alongside other items.
The return of the Strawberry Gloss doughnut highlights Krispy Kreme's commitment to responding to customer feedback and creating seasonal promotions that resonate with fans. With its limited availability, enthusiasts are encouraged to act quickly to savour this nostalgic flavour before it disappears again after Valentine's Day.