M&S Slashes Perfume Set to £30: Nine Scents for Last-Minute Christmas Shoppers
M&S cuts perfume gift set price to £30 just before Christmas

Marks and Spencer has launched a major price cut on a popular perfume gift set, offering last-minute Christmas shoppers a chance to grab a bargain. The high street retailer has reduced its Full Fragrance Eau de Toilette Collection from £50 to just £30.

A Festive Fragrance Bargain

The deal means customers can get their hands on nine individual 30ml bottles for an effective price of £3 each. The set, which is described as the 'number one best-selling' item in M&S's gifting department, has seen significant demand, with over 100 units sold in the five days leading up to December 19th.

The collection allows shoppers to experiment with a variety of scents from the store's Discover range. The box includes the following fragrances:

  • Sweet Frangipani
  • White Jasmine
  • Velvet Amber
  • Warm Neroli
  • Sweet Pistachio
  • Pink Pepper
  • White Coconut
  • Fresh Mandarin
  • Winter Nights (a limited-edition scent)

M&S suggests the perfumes can be used individually or layered to create a unique, personalised scent. The retailer emphasises that the set is designed for exploration across different fragrance families, from sweet and fruity notes to deeper spicy ambers.

Customer Reviews and Market Alternatives

The £30 gift set has garnered an impressive average customer rating of 4.6 out of 5 stars. Many reviewers have praised the value and quality. One happy customer noted they had bought multiple sets for gifts, while another called it a "fantastic collection of beautiful fragrances" purchased in the sale.

However, a small number of shoppers reported issues. One customer received a bottle that was only one-third full, and another was disappointed with damaged packaging upon collection, though the perfumes inside were fine.

For those considering other options, several retailers are offering competing gift sets:

  • The Perfume Shop has a Carolina Herrera Good Girl Discovery Set (three perfumes) for £44, down from £55.
  • The Fragrance Shop offers a set of four mini Versace Woman Eau de Toilettes for £27.30.
  • Boots is selling Sol de Janeiro's Cozy Cravings Body Duo, including cream and perfume mist, for £36, reduced from £45.

A Timely Offer for the Holiday Rush

This strategic price reduction from Marks and Spencer arrives at a critical time for consumers still searching for the perfect Christmas present. Positioning the set as a way to either treat oneself or a loved one, the offer taps into the demand for affordable yet thoughtful gifting options.

With the set selling quickly and the Christmas deadline looming, this promotion represents one of the standout beauty deals on the high street this festive season. Shoppers looking for variety and value in one package are likely to find this nine-piece fragrance collection a compelling choice.