A decade has passed since Natalie and Andrew Cunliffe's lives were dramatically transformed by a £1 million scratchcard win, but rather than retreating into private luxury, the couple have dedicated themselves to giving back to their community through National Lottery charity initiatives.
From Financial Freedom to Philanthropic Fulfilment
The remarkable win occurred ten years ago, providing the Cunliffes with immediate financial security that allowed them to renovate their dream home and devote precious time to raising their two children, now aged seven and twelve. While the monetary windfall brought undeniable peace of mind, both Natalie and Andrew emphasise that the greatest benefit has been the gift of time—time they now channel into supporting worthwhile causes.
Volunteering Across Vital Community Projects
The couple have become enthusiastic volunteers for various organisations that receive National Lottery funding, believing strongly in the importance of contributing their time and effort where it matters most.
Their charitable work has included:
- Constructing and decorating a festive 'gingerbread house' sensory play area at Zoe's Place Baby Hospice in Liverpool, which provides care for infants and young children with life-limiting conditions.
- Replanting and revitalising a garden space at the bereavement centre within Liverpool's renowned Alder Hey Children's Hospital.
- Assisting with renovation efforts at a local boxing club in their hometown of Blackpool.
- Organising and serving afternoon tea for patients and families at the Trinity Hospice within Blackpool's iconic Tower Ballroom.
A Personal Perspective on Purpose
Natalie, who previously worked as an events manager at Blackpool Tower, took a career break following the win to focus on family life but has since returned to work as a civil servant to maintain mental stimulation. She reflects on their journey with profound gratitude.
"It's incredible to think ten years have passed," Natalie remarked. "Winning such a substantial sum doesn't change your character overnight, but it absolutely grants you the freedom to make choices based on what truly matters. For us, that meant prioritising family and discovering meaningful ways to contribute."
She highlighted the couple's motivation for volunteering, stating, "You can't always help financially, but you can certainly give your time. Being able to support these incredible projects has been immensely rewarding. Meeting the children and families who benefit directly from Lottery-funded initiatives puts everything into perspective."
Highlighting the Wider Impact of Lottery Funding
The Cunliffes have gained firsthand insight into the extensive reach of National Lottery funding through their volunteer work. Natalie expressed admiration for the breadth of support provided.
"When you actually see all the different projects and organisations that receive assistance, it's genuinely impressive," she observed. "Many people don't realise just how many places benefit from Lottery funding. That's why it remains so important that people continue to participate—it creates a much bigger positive picture beyond simply playing the game."
Their involvement with Zoe's Place held particular significance, as the hospice faced severe financial difficulties before a successful public appeal raised £7.5 million to secure its future. "Meeting the families who rely on that facility was incredibly moving," Natalie shared. "It's an extraordinary place, and we're so relieved it has been saved for future generations."
The Cunliffes' story stands as a powerful testament to how sudden fortune can be channelled into sustained community benefit, demonstrating that true wealth lies not merely in financial security, but in the capacity to make a tangible difference in the lives of others.