Sydney Sweeney made a striking appearance in Los Angeles on Thursday, opting for a bra-free look in a low-cut white tank top paired with a cap and pale grey sweatpants. This casual yet bold ensemble comes as the actress actively promotes her newly launched lingerie line, SYRN, which debuted just the day before.
A Personal Mission for Inclusive Lingerie
The 28-year-old Hollywood star has been featured in stunning promotional images captured by renowned photographer Ellen Von Unwerth and graced the cover of Cosmopolitan magazine to generate buzz for her brand. Sweeney expressed a deeply personal mission behind SYRN, emphasising her desire to create lingerie that makes everyone feel confident and comfortable.
"I want to make bras that stay with women," Sweeney told Cosmopolitan. "And it's really difficult finding things that support you but don't ride up your back."
Drawing from Personal Experience
She revealed bringing an old, well-worn bra from her youth to a team meeting to illustrate the importance of perfect fit, sharing a poignant memory from her school days. "In sixth grade, I was a 32 DD, and I remember going to the store to get my first wire bra. It was silk and the only bra I felt good in," Sweeney recounted, highlighting her lifelong journey with finding supportive undergarments.
The actress also addressed past criticism about her attire, specifically referencing an ill-fitting bikini in her Netflix film Anyone But You. "I feel like I've had to explain how boobs work for forever now," she remarked, stressing her commitment to ensuring other women avoid similar scrutiny.
Navigating Love in the Public Eye
This professional milestone coincides with Sweeney opening up about her personal life, making rare comments about her former relationship with 42-year-old Chicago businessman Jonathan Davino. The couple, who went public in 2018 and became engaged in 2022, ended their seven-and-a-half-year relationship last year.
"I was in a relationship for a very long time, for seven and a half years, and I never talked about it," Sweeney confessed, explaining her deliberate effort to maintain privacy. "I was very private. No one would ever see us. I think it's important to have some things for myself."
The Challenges of Moving Forward
The actress described the emotional aftermath of the split, admitting she spent "a few months of just crying my eyes out" and now faces the unfamiliar territory of dating. "I've never dated before. I've never even used a dating app," she said, noting the unique challenges of forming relationships as a public figure. "I struggle with being alone."
Sweeney reflected on the difficulty of exploring romance under public scrutiny. "I understand that I'm a public person, but I'm still in my 20s. I'm still figuring out love, and it's hard to do that with millions of people who have their own opinions of what that looks like," she shared.
SYRN: A Brand for Every Woman
Her lingerie line, SYRN, aims to rival established brands like Kim Kardashian's Skims and Rihanna's Savage x Fenty. It offers an impressive range of 44 sizes across four distinct modes: Comfy, Playful, Romantic, and Seductress. Sweeney emphasised the brand's inclusive ethos, with an all-female design team and diverse models representing various body types.
"My models are a beautiful range of body types. I'm always like: 'I want to see it on every body.' I can't be the only model," she stated. "I need to make sure everyone feels really good in it ... If I wouldn't wear it, I wouldn't want to make it."
Embracing Multifaceted Identity
Launching the brand, Sweeney explained its core philosophy: "This is lingerie you wear for YOU, no explanation, no apology. I wanted to create a place where women can move between all the different versions of who we are." She highlighted her own diverse interests, from working on cars and water skiing to red carpet events and quiet moments at home, asserting that "no woman is" just one thing.
This public appearance marks the first time Sweeney has been seen since her attention-grabbing Hollywood Sign controversy, where she draped bras from her SYRN line across the iconic landmark. Through both her professional venture and personal revelations, Sweeney continues to navigate her career and life with a blend of vulnerability and determination.