As the launch of the new Love Island series faced delays due to wildfires near its South African filming location, host Maya Jama used the extra time to focus on an essential pre-show ritual: her skincare. The presenter has been meticulously preparing her complexion for the demanding nightly makeup required by the ITV2 hit.
The Pre-Filming Skincare Reset
Taking to Instagram earlier last week, Maya Jama revealed her strategy for a radiant base. "Been letting the skin breathe and it's thanking me," she wrote, alongside a glimpse of the two Korean beauty products forming the core of her current regimen. Her goal is the coveted 'glass skin' look – a hallmark of K-beauty known for its ultra-hydrated, luminous, and poreless finish.
The Two-Step Hydration Heroes
Jama's routine hinges on two affordable staples from the beloved brand Beauty of Joseon. First is the Dynasty Cream, a rich moisturiser packed with rice bran water, ginseng root water, squalene, and niacinamide. These ingredients work together to deeply nourish, boost glow, balance skin tone, and reinforce the skin's protective barrier.
The second non-negotiable step is the Relief Sun Rice + Probiotics SPF50+ sunscreen. This lightweight, non-greasy formula offers high-level protection crucial for outdoor filming, while its probiotic content soothes and cares for the skin. Notably, this 50ml tube is currently on sale at LookFantastic, reduced from £15.50 to £13.60.
Why K-Beauty Dominates Skincare Drawers
Beauty of Joseon has become a top K-beauty export to the UK, celebrated for merging effective, ingredient-focused formulas with accessible prices. The Dynasty Cream, for instance, costs £21 for a 50ml tub or £29 for a 100ml tube. Achieving 'glass skin' is fundamentally about intense hydration, which this cream delivers, promising instantly plumper and dewy results.
Maya Jama's choices reflect a wider celebrity embrace of Korean skincare. Other popular picks include Laneige's Water Bank Blue Hyaluronic Acid Cream Moisturiser and the Dr Althea 345 Relief Cream, a favourite of Selena Gomez and her makeup artist for pre-red carpet preparation.
With filming now imminent, Maya Jama's simplified, hydrating two-step routine demonstrates a smart approach to prepping skin under the bright lights of reality TV, proving that effective skincare doesn't always require a complex, ten-step process.