A remarkably affordable pair of kitten heels from Kmart, costing just £17, has ignited a shopping frenzy among British fashion enthusiasts, with many declaring them among the most comfortable heels available at any price point.
The Unlikely Fashion Phenomenon
The unexpected style hero is the Anko Toe Post Kitten Heel, which has been disappearing from shelves at remarkable speed. This surge in popularity followed a viral TikTok video from Sydney-based bargain hunter Bronte Rose, who alerted shoppers to the new arrival both in physical stores and online. Her video amassed over 120,000 views within a single day, prompting a flood of enthusiastic reviews from delighted customers.
Design and Comfort Features
Priced at a mere £17, these heels are available in a sophisticated rich wine colour that has proven particularly popular, alongside a luxurious brown suede-look version that shoppers report is consistently selling out. However, the appeal extends far beyond the attractive price tag.
The slip-on Y-strap kitten heels feature a low, wearable heel height, an open toe design, and a soft non-leather upper material. They incorporate a thermoplastic rubber outsole specifically engineered for enhanced comfort and flexibility throughout extended wear. Marketed as both stylish and versatile, they're suitable for special occasions, professional work environments, and everyday use – a promise that numerous satisfied customers confirm has been delivered.
Overwhelming Customer Response
The customer feedback has been overwhelmingly positive, with numerous shoppers sharing their experiences across social media platforms.
One enthusiastic fan declared: "I have these and they are the best shoes I have ever worn in my entire life."
Another customer shared: "They are unbelievably comfortable – I need the brown ones but can never find them in my size."
The durability and comfort during extended wear has particularly impressed shoppers. One reviewer noted: "Wore them out last week clubbing and, honestly, my feet didn't hurt once or at all the next day."
This satisfaction has led to multiple purchases, with another customer revealing: "Mate, I have these in every colour – they're so freaking good."
Further endorsements included: "Kmart is where it's at – I've had the black ones for ages," and "I absolutely live in these." One particularly fortunate shopper even found them on sale for just £5.
Fashion Context and Additional Styles
This shopping phenomenon coincides with kitten heels maintaining their position as the dominant footwear trend of the season, celebrated for their perfect balance of elegant style and practical wearability. As fashion trends shift toward polished, feminine silhouettes that don't compromise on comfort, the low heel has become an essential element for everything from office attire to evening outfits.
Other popular Kmart styles contributing to this trend include the Anko Minimal Kitten Heel, also priced at £17 and featuring an attractive gold buckle detail, alongside the Cushion Toe heels available at the same price point for additional comfort benefits.
Accessibility and Final Thoughts
At just £17, Kmart's interpretation of this fashionable shoe has struck the perfect balance for shoppers who wish to remain stylishly current without exceeding their budget constraints. The heels remain available both in physical stores and through Kmart's online platform, though prospective buyers should note that popular colours tend to sell out rapidly.
One helpful shopper advised: "If you can't find your size in store, they definitely still seem to have lots of sizes available online."
Another compelling endorsement came from a customer who stated: "I've worn mine every day for the past three weeks and they're more comfortable than my designer Tony Bianco shoes."
For footwear that combines chic aesthetics, exceptional wearability, and a price lower than an average takeaway meal, it's little wonder that fashion-conscious consumers across the UK are hurrying to secure their own pairs.
