As BBC's The Traitors prepares for its highly anticipated return to screens, fans eager to emulate host Claudia Winkleman's iconic beauty look are in for a treat. The Strictly Come Dancing presenter's go-to product, the Vieve Eye Wand, can now be snapped up for a fraction of its usual price, offering a budget-friendly route to her signature smoky eye just in time for New Year's Eve celebrations.
The Celebrity-Approved Beauty Bargain
Claudia Winkleman, renowned for her dramatic eye makeup both on Strictly and while filming the upcoming third series of The Traitors, is a reported fan of the versatile Vieve Eye Wand. Normally retailing at £25 from Sephora, the beauty staple has been spotted in multiple shades in her kit. However, a savvy shopping method means it can currently be secured for less than £10.
The significant saving comes via cashback site TopCashback. New members can claim a £15 sign-up bonus when they spend a minimum of £15. This clever hack effectively reduces the cost of the Eye Wand to just £9.56 after cashback. Existing TopCashback members can still purchase the product, but will pay the standard price of £24.56.
How to Achieve Claudia's Signature Look
In a clip shared on beauty expert Nadine Baggott's Instagram, Winkleman herself demonstrated her application technique, humorously stating, "I just put it all over my face." More specifically, the presenter has revealed a preference for the deeper raven and espresso shades of the wand to create her smoky effect.
The product itself is a creamy eyeshadow stick designed to glide onto the skin, where it can be layered and blended to achieve anything from a subtle wash of colour to a full, dramatic evening look. It can be applied directly to the eyelid and worked in with fingers or a brush for a seamless finish.
Alternatives and Rave Reviews
For those seeking similar products, the Laura Mercier Caviar Stick Eye Colour offers a comparable creamy, matte formula for £28 from LookFantastic. A more affordable high-street option is the L'Oreal Paris Paradise Le Shadow Stick Eyeshadow, priced at £9.99 from Boots, which boasts transfer-resistant wear.
The Vieve Eye Wand has garnered a loyal following, with numerous five-star reviews on Sephora's website. One delighted customer exclaimed: "Such a beautiful eye colour... Long lasting colour, buildable and blends easily." Another praised its versatility: "The colours can be worn alone or built up with others to create a more dramatic look. They are an absolute dream to blend too."
Some users noted the plastic casing felt a little flimsy, and one advised that the formula "dries very quickly so you have to work fast," but overall sentiment remains overwhelmingly positive.
How to Secure the Deal
To get the Vieve Eye Wand for the discounted price of £9.56, follow these steps:
- Register as a new member with TopCashback via their promotional offer.
- Navigate to the Sephora store page through your TopCashback account and select 'Get Cashback Now'.
- Complete your purchase of the Vieve Eye Wand (£25) as normal on Sephora's website.
- The £15 cashback will track and appear in your TopCashback account within seven working days, making the net cost just £9.56.
With New Year's Eve fast approaching, this deal presents a perfect opportunity to invest in a celebrity-loved beauty product without breaking the bank, allowing everyone to channel their inner Claudia Winkleman for the festivities.
