An Australian fashion designer is rapidly carving out a significant niche within royal circles, with her creations becoming a recurring feature in the wardrobes of prominent figures like Zara Tindall and Princess Beatrice. Rebecca Vallance, the Sydney-based talent, has openly expressed her ambition to dress the Princess of Wales and Queen Mary, a goal that seems increasingly plausible given her current royal clientele.
Royal Endorsements Fuel Designer's Ascent
The momentum behind Vallance's label was showcased recently when Zara Tindall chose a vivid blue puff-sleeved midi dress for the Magic Millions event on Australia's Gold Coast. The dress, featuring shimmering embellishment across the bodice, was a perfect example of Vallance's signature style: structured, feminine, and elegantly suited to the occasion. Zara has long been one of the designer's most loyal supporters, frequently selecting her pieces for race days, formal engagements, and international appearances.
Vallance cherishes these moments deeply. 'It's always such an incredible moment to see anyone from the royal family wearing your pieces,' she shared, emphasising that the emotional significance for her outweighs any commercial benefit. The relationship developed organically after Vallance noticed Zara wearing her designs on social media. 'We became friends with her stylist... Zara was just such a delight, so down to earth,' Vallance recalled, highlighting a partnership built on mutual respect.
A Growing Royal Portfolio
Vallance's royal appeal extends beyond Zara Tindall. Princess Beatrice, whose style evolution has been widely noted, has also been increasingly drawn to the designer's clean-lined, structured dresses. These pieces are celebrated for flattering the figure while maintaining a polished, modern feel, reinforcing Vallance's understanding of the subtle demands of royal dressing.
The commercial impact of a royal wearing her designs is undeniable. 'The second the images are released... you definitely do see a correlation,' Vallance explained candidly. However, she is quick to stress that this is not her primary motivation. 'It's more that we're very honoured to be dressing them rather than it being a commercial thing.' She particularly admires the royal family's practice of re-wearing outfits, which aligns with her focus on creating timeless, sustainable fashion designed for longevity.
Eyes on the Future: Catherine and Queen Mary
Vallance's future ambitions are firmly set on two of the most watched royal women. She has explicitly stated, 'It would be wonderful to dress both the Princess of Wales and Queen Mary.' This ambition feels like a natural progression, given that both Catherine and Queen Mary (an Australian by birth) have shown a known affinity for Australian fashion designers.
Vallance's refined yet contemporary approach, which balances tradition with modernity and photographs beautifully without relying on fleeting trends, seems tailor-made for their respective styles. As Zara and Beatrice continue to showcase her work on the global stage, and with these key figures on her radar, Rebecca Vallance's position as a leading name in contemporary royal fashion appears more assured than ever.
