Super Bowl LX Attracts Glittering Array of Celebrities to Silicon Valley
Levi's Stadium in Santa Clara, California, was transformed into a hub of star power on Sunday as football's premier event, Super Bowl LX, captivated the Bay Area. Luxury suites and sideline seats were densely packed with A-list celebrities, creating a vibrant atmosphere for the championship clash between the Seattle Seahawks and the New England Patriots.
High-Profile Attendees Command Attention
Despite the absence of Taylor Swift, whose Kansas City Chiefs did not qualify for this year's game, the stadium buzzed with notable figures. Among those spotted enjoying the spectacle were rapper Travis Scott, rock icon Jon Bon Jovi, and retired tennis legend Roger Federer. Each arrival drew significant attention, adding to the electric ambiance surrounding the high-stakes rematch.
Jon Bon Jovi made a particularly high-profile appearance, reinforcing his long-standing association with the NFL as one of music's most recognizable faces at major league events. Roger Federer was seen smiling and relaxed as he joined fellow global stars in watching the action unfold in Silicon Valley.
Confirmed Celebrity Lineup and Superfans
Confirmed attendees included actor Chris Pratt, who introduced the Seattle Seahawks before kickoff, while Bon Jovi handled introductions for the New England Patriots. Cardi B was expected to attend to support her boyfriend, Patriots wide receiver Stefon Diggs, having been a frequent cheerleader at games throughout the playoffs.
The crowd was anticipated to be filled with celebrity superfans on both sides. For the Patriots, famed Bostonians such as Matt Damon, Ben Affleck, Chris Evans, John Krasinski, and Patriots legend Tom Brady were all expected to be cheering, though their attendance remained unclear. On the Seahawks' side, support was set to come from Ciara, former quarterback Russell Wilson, Will Ferrell, and hometown favorite Macklemore.
Historic Halftime Show and Game Context
Super Bowl LX marked a dramatic rematch over a decade in the making, recalling the 2015 showdown where a last-minute interception secured a 28–24 Patriots victory. Both teams entered under new leadership, with the Patriots led by 23-year-old quarterback Drake Maye and the Seahawks by 28-year-old Sam Darnold. Kickoff was scheduled for 6:30 p.m. Eastern time, lighting up Silicon Valley with anticipation.
Beyond the on-field action, the halftime show generated significant headlines. Fresh from a successful night at the Grammys, six-time winner Bad Bunny was tapped to headline, just one week after winning three awards, including Album of the Year. The Puerto Rican superstar is set to make history as the first Latin rapper to headline the Super Bowl halftime show and the first performer to lead without singing a single song in English.
Despite some conservative backlash, the NFL stood firmly behind its decision. League commissioner Roger Goodell defended the choice, praising Bad Bunny as 'one of the great artists in the world' and highlighting his ability to unite audiences through creativity and talent on a global platform.