Tesco's £25 F&F Knitwear Goes Viral on TikTok as Shoppers Hail 'Timeless' Winter Staple
Tesco's £25 F&F knitwear goes viral on TikTok

Shoppers across the UK are racing to their local Tesco stores after a piece of budget-friendly knitwear from the supermarket's F&F Clothing range took social media by storm. The item, a £25 Knitted Stripe Rugby Shirt, is being celebrated online as a must-have, timeless winter purchase.

The Viral TikTok Moment

The trend began when TikTok user Lacey Louise, known online as @Lacey.louise.xo, shared a video from her local Tesco branch. In the clip, which has now amassed a staggering 179,000 views and over 8,000 likes, she highlighted the F&F Knitted Stripe Rugby Shirt in Multi Brown. Her caption urged followers: "Girlies RUN to @F&F Clothing for the cutest new jumper!!"

The response in the comments was immediate and enthusiastic. One user exclaimed, "Omg this is stunning!!" while another declared, "I need this so much." A third fan wrote, "Eeek running to Tesco now," capturing the urgent buzz the video created. Even the official F&F Clothing account responded, praising the "colour combination."

More Than a Trend: A Wardrobe Staple

According to Tesco, this piece is designed to be far more than a fleeting fashion fad. The retailer describes the shirt as both 'bold' and 'timeless', positioning it as a versatile layer that shoppers can return to winter after winter. The product description suggests it brings a "sporty edge" to cold-weather outfits, featuring a collared neckline, a three-button placket, and a bold stripe print.

Tesco recommends styling it with denim jeans and either boots or trainers for a look that balances classic and contemporary style. The appeal clearly lies in its combination of trend-aware design and enduring versatility, offered at a highly accessible price point.

Exploring the Full F&F Knitwear Range

For those captivated by the style, Tesco offers further options. The viral Knitted Stripe Rugby Shirt is also available in a Multi Blue colourway. Knitwear enthusiasts might also consider the F&F Edit Knitted Fluffy Stripe Print Jumper in Multi Blue, similarly priced at £25, which offers a cosier, fluffy texture with a classic crew neck.

Shoppers seeking a different knitwear silhouette can look to the F&F Cable Knit Zip Front Cardigan with Wool in Cream for £29.50. Described as combining "timeless design with a modern edge," this cardigan features a full zip fastening and is designed with added wool for extra warmth, perfect for pairing with everything from joggers to jeans.

The viral success of this £25 shirt underscores the growing influence of social media on high-street shopping and highlights how supermarkets like Tesco are becoming key destinations for affordable, fashion-conscious consumers. It proves that a winter wardrobe update doesn't have to break the bank.