With Christmas just days away, a standout last-minute technology deal has emerged for shoppers still seeking a premium television. Consumer expert Nisha Mal has highlighted a dramatic price cut on a popular Hisense model, with the retailer promising delivery in time for the festive day.
A Festive Price Plunge on Premium Tech
In her regular coverage of technology sales, consumer writer Nisha Mal identified a significant reduction on Amazon. The marketplace has slashed the price of a 55-inch Hisense QLED TV to under half its original cost. Originally priced at £799, the Hisense 50E78QTUK is now available for just £395, representing a substantial saving of £404.
Critically for last-minute shoppers, Amazon is guaranteeing delivery before Christmas, subject to purchase time. For instance, an order placed before 7pm on Friday, December 19th would be scheduled for delivery on Monday, December 22nd. The exact end date for this promotion has not been publicly confirmed by Amazon.
What Makes This QLED TV a Standout Buy?
The television in question utilises QLED (Quantum Dot Light Emitting Diode) technology. This involves a layer of quantum dots which enhances colour reproduction, aiming for more vivid and true-to-life images on screen. The set is also a smart TV, featuring built-in apps for major streaming services including Prime Video, Netflix, BBC iPlayer, and YouTube.
Further enhancing its appeal, the model incorporates advanced AI technology for content upscaling, potentially improving the picture quality of lower-resolution sources. For audio, it supports Dolby Atmos, creating a more immersive, multi-directional sound experience.
Market Context and Consumer Feedback
While other retailers like Argos and Very are also running competitive TV sales this December, Amazon's deal on this particular Hisense model has proven popular, with over 300 units sold in the past month alone. Customer reviews on the platform are largely positive, with many praising the value for money.
One five-star reviewer commended both the product and installation service, stating: "The telly is brilliant, fantastic picture for a telly so big, easy to set up." Another noted, "Absolute quality. Great sound and picture. Easy to set up." A different purchaser highlighted its value compared to bigger brands: "Much better value than the so-called 'big names'."
However, the deal is not without minor criticisms. One user reported a limitation with app availability, specifically mentioning an inability to install Spotify on the TV's platform. This highlights a common trade-off with some smart TV operating systems, though for many, the core streaming services are sufficient.
For consumers seeking a large-screen, feature-rich television at a heavily discounted price with the certainty of pre-Christmas arrival, this Hisense QLED deal represents one of the most compelling last-minute tech offers currently available.
