Recent research has uncovered a list of ten baby girl names that are steadily losing favour among parents in the UK, with predictions suggesting they could face extinction from the top 100 rankings by 2026. This trend highlights the shifting preferences in naming, as families increasingly seek out fresh and distinctive options for their newborns.
Analysis of Declining Names
A study conducted by the gift website Personalisedbee, which examined the latest Office for National Statistics (ONS) baby name data, has identified the names that have experienced the most significant drops in popularity between 2023 and 2024. The findings indicate that some once-beloved names are now at risk of fading into obscurity.
Top Three Names at Highest Risk
The research pinpointed Jessica, Lola, and Scarlett as the three girls' names most likely to disappear from the top 100 this year. Jessica has seen a dramatic fall, plummeting 12 positions from 83rd to 95th place in just one year. The number of babies named Jessica dropped from 573 in 2023 to 483 in 2024, signalling a decline in its timeless appeal.
Lola has similarly declined, tumbling eight spots from 79th to 87th position. In 2023, 595 newborns were given this name, compared to 543 in 2024, reflecting a gradual loss of popularity. Scarlett, once a fashionable choice, has also slipped seven positions from 72nd to 79th place, with registrations falling from 634 in 2023 to 610 in 2024.
Expert Insights into Naming Trends
Prashant, a naming specialist from Personalisedbee, provided commentary on why certain names are losing their charm. He explained, "Names are a lot like trends in fashion or home décor. They can rise quickly when they feel fresh or modern, but just as fast they can fall out of favour as parents hunt for something new and unique." This analogy underscores the cyclical nature of naming preferences, where even trendy names can become outdated over time.
Full List of Names Facing Extinction
Beyond the top three, the study identified several other names that are also declining in popularity. The complete list of ten baby girl names predicted to face extinction in 2026 includes:
- Jessica
- Lola
- Scarlett
- Imogen
- Ellie
- Eliza
- Eva
- Sophie
- Eleanor
- Erin
These names, while still recognisable, are failing to maintain their appeal as parents explore more contemporary and unique alternatives. The data suggests a broader shift in societal trends, where individuality and novelty are increasingly valued in the naming process.
Implications for Future Naming Patterns
This research not only highlights specific names at risk but also sheds light on the evolving dynamics of baby naming in the UK. As parents continue to prioritise distinctiveness, it is likely that new names will emerge to replace those falling out of favour, potentially leading to greater diversity in future ONS statistics. Understanding these trends can help families make informed choices when selecting a name that stands the test of time.
