Animal Rights Group Calls for Easter Tradition Overhaul
Campaigners from the animal rights organisation PETA are advocating for a significant change to a centuries-old British Easter tradition. They argue that the annual Easter egg roll should be modernised by replacing painted eggs with dyed potatoes.
The Case Against Eggs
In a letter to organisers, Elisa Allen, PETA's vice president of programmes, stated that eggs come from what she described as 'tormented hens who live miserable lives' on British farms. She emphasised that making the switch to potato-rolling would 'reduce animal suffering, teach children empathy and kindness, help the planet and support British potato farmers.'
Allen told the Daily Mail: 'Children love animals and would be sad to learn that the eggs used for fun and games at Preston's egg rolling event come from tormented hens who live miserable lives on Britain's farms. Easter should be a time of renewal and joy for all sentient beings – and that means hens, too.'
Historical Tradition Under Scrutiny
The rolling of eggs down hills at Easter is thought to symbolise the rolling away of the stone from Jesus's tomb, marking his resurrection. This tradition, also called 'pace-egging', requires children to paint hard-boiled eggs before rolling them down slopes to see whose can travel furthest without breaking.
One of the oldest and most significant events is the annual Easter egg roll held in Preston, Lancashire, which has been running since at least 1867. Tens of thousands of eggs have been rolled at Avenham Park on Easter Monday over the decades.
PETA's Detailed Arguments
In her letter to Preston Council's events team, Allen wrote: 'We're writing with a request: switch eggs for potatoes for your annual Easter rolling contest. This small tweak to usher in potato-rolling fun would ensure the event welcomes everyone, including those who avoid eggs for religious, cultural, or environmental reasons, or because they oppose the abuse of chickens in the egg industry.'
She argued that chickens are inquisitive, intelligent individuals who form complex social bonds and use communication reflecting their personalities. 'But Easter is far from a time of renewal or joy for them,' the letter continues. 'For us to eat, or roll, their eggs, millions of sensitive birds are confined to cramped, filthy sheds for their entire lives, often unable to stretch their wings, breathe fresh air or feel sunshine on their faces, let alone forage, dust bathe or enjoy short flights for enrichment.'
The letter also raises health concerns, suggesting that using eggs – whether for consumption or rolling – heightens the risk that avian flu could become the next pandemic.
The Potato Alternative
Potatoes, according to PETA, see 'no cruelty during their journey from paddock to plate' and have a carbon footprint roughly ten times lower than that of eggs. The campaigners propose rebranding the event as the 'Preston Tater Tumble', describing it as 'a simple, appealing way to reduce animal suffering.'
PETA maintains that even 'free-range' or 'organic' egg farms restrict chickens' natural behaviours like foraging, exploring, taking dust baths and roosting. The organisation has previously released footage from suppliers of Happy Egg Co, one of Britain's largest 'free-range' egg brands, showing what they described as sick, miserable birds packed by the thousands into dirty, dark sheds.
Industry Response and Investigation
The shocking video appeared to show balding hens covered in bloody wounds, with activists claiming the sheds were piled high with faeces. The footage was reportedly filmed at three farms in Cumbria, Gloucestershire and Herefordshire, all supplying eggs to the business. PETA claimed some of the company's so-called 'happy hens' had died and their corpses were left to rot among living birds.
In response, The Happy Egg Company stated: 'Maintaining the highest animal welfare standards is extremely important to us and we took immediate action when we were made aware of the existence of the video by the RSPCA after they were approached by PETA. Each of the farms underwent independent, rigorous inspection by the RSPCA and all have been cleared, having the compulsory standards in place.'
The company added: 'We routinely audit farms to ensure that they conform to all UK industry standards and we conducted additional inspections as a result of the video to ensure that the farms were fully compliant. Nothing is more important to us than the safe and proper care of our hens.'
Preston Council's events team has been contacted for comment regarding PETA's proposal to transform their long-standing Easter tradition from egg rolling to potato tumbling.



