Davina McCall Films Postcode Lottery Ad in Hove with New Husband Michael Douglas
Davina McCall Films Lottery Ad with Husband in Hove

Television icon Davina McCall brought her new husband, hairdresser Michael Douglas, to work with her on Thursday as they filmed a fresh advertisement for the Postcode Lottery in the coastal town of Hove. The production necessitated the closure of a seaside street, where McCall, wrapped in a fleece-lined Dryrobe typically used after swimming or exercise, braved the chilly elements before revealing glamorous attire for the cameras.

Glamour Amidst the Chill

Underneath her practical outerwear, McCall showcased her incredible figure in a form-fitting red dress, highlighting the results of her husband's professional expertise. Michael Douglas, whom she married just one month prior, was on hand to ensure her hair was perfectly coiffed ahead of the shoot, demonstrating his supportive role both personally and professionally.

A Supportive Partnership

The couple's collaboration on set mirrors their strong personal bond, which has been particularly evident through recent health challenges. McCall, 58, recently completed radiotherapy for breast cancer after being diagnosed with a benign brain tumour in November 2024. She has publicly praised Douglas, 49, as "the ultimate female ally and menopause ally," noting his unwavering support during these difficult times.

During a recent episode of their podcast, Making The Cut, the pair reflected on the past year's hardships. Douglas described it as "the hardest year of my life" that "broke me," while McCall commended his resilience, stating, "But you have, and you are amazing." They also discussed the symbolic timing of their wedding, which coincided with a supermoon on January 3, marking a positive shift after a tumultuous period.

Intimate Wedding Details

The newlyweds tied the knot in December in an intimate ceremony with only 11 guests, which McCall described as "the most perfect day." Friends have suggested that her recent health struggles prompted the decision to marry now, celebrating their commitment surrounded by loved ones, including McCall's daughter Tilly, 22.

Professional Endeavours and Personal Identity

McCall joins a roster of presenters who have worked with the Postcode Lottery, known for its advertisements featuring the song Let 'Em In by Paul McCartney and Wings. Despite her new marital status, she confirmed she will retain her professional name, stating, "I think, like in public, I am Davina McCall. I've always been Davina." Douglas humorously added, "Yeah. You've just happened to be my wife now."

On set, McCall was seen clutching a hot water bottle and her script, engaging with the crew before filming scenes on a balcony overlooking the English Channel. The flashy new advert promises to continue the lottery's tradition of engaging, celebrity-fronted campaigns, with McCall's participation highlighting her enduring appeal and resilience.