Susan Boyle has sent fans into a frenzy this week after teasing a new project, but now many are convinced they have cracked the code. The 65-year-old singer hinted at releasing new music with an Instagram post on Wednesday captioned: 'A new era starts tomorrow'. She followed up with another post showing her in a brown tracksuit inside a recording studio, with the words 'Just One' on her outfit and the caption that she was 'Susan Boyling'.
Fan Theories Emerge
While many commenters speculated that 'Just One' could be the title of a new song or album, the post was marked as an 'ad', causing confusion. Now, eagle-eyed fans suspect it is not a music release but a collaboration with ice cream company Cornetto. Taking to X/Twitter, one fan mused: 'I don’t want to disappoint the entire globe, but I think Susan Boyle is teasing a collab… with Cornetto.'
They reasoned: 'It’s 40 years since their OG iconic advert, it’s the font, the colours, the use of #ad on her posts… and what’s better than an ice cream when you’re Susan Boyling?' On Instagram, Cornetto commented with an open eye emoji, leading fans to respond: 'oh it’s an ad… we’re cooked'; 'omg i was right can i have a free ice cream pls just one x'; and another added: 'it's a tragedy because one of the first things i did this morning was check spotify because if Susan Boyle is dropping RNB on a random Friday on May. It would have been generational. The fact this is all probably for a Cornetto ad is a bit disappointing :('.
Susan Boyle: National Treasure and Influencer
Susan has been hailed as a national treasure ever since her history-making performance of 'I Dreamed A Dream' on Britain's Got Talent in 2009. She is now unrecognisable from her audition days, having unveiled her blonde locks in April when she celebrated her 65th birthday with a makeover. Today, she enjoys plush lunches with friends and attends star-studded events when not singing. She regularly rubs shoulders with celebrities like Ant McPartlin, Lewis Capaldi, and Sam Fender, sharing their encounters online.
The singer-turned-influencer is an avid Instagram user, posting snippets of her lavish lifestyle to 183,000 followers. Earlier this year, she released a range of merchandise including branded clothing and accessories, with prices between £13 and £50, potentially yielding huge profits. Announcing the range, she said: 'I've got a little birthday surprise for you all. As I celebrate my 65th birthday today, I'm so happy to finally share my very first official merchandise range with you. I've loved putting this together and I hope you'll find something you like.'
Proving her influencer status, Susan was sent a Marty Supreme PR package from Timothée Chalamet himself, who has shared his love for the singer.
